| 年份 | 产品分类 | 收入(万元) | 收入占比(%) | 成本占比(%) | 利润占比(%) | 毛利率(%) |
|---|---|---|---|---|---|---|
| 2025-12-31 | 母婴童业务 | 892951 | 86.9194 | 96.9861 | 62.9079 | 21.3795 |
| 2025-12-31 | 增值服务 | 81320 | 7.9157 | 0.6431 | 25.2625 | 94.2753 |
| 2025-12-31 | 其中:母婴童业务-用品类 | 138097 | 13.4424 | 15.0903 | 9.5117 | 20.9021 |
| 2025-12-31 | 其中:母婴童业务-奶粉 | 533670 | 51.9472 | 61.3375 | 29.5488 | 16.803 |
| 2025-12-31 | 其中:增值服务-供应商服务 | 68062 | 6.6251 | 0.2051 | 21.9385 | 97.8188 |
| 2025-06-30 | 母婴商品销售 | 432654 | 88.101 | 97.986 | 62.2708 | 19.5626 |
| 2025-06-30 | 供应商服务 | 33543 | 6.8304 | 0.1848 | 24.196 | 98.0437 |
| 2024-12-31 | 纺织类 | 63680 | 6.8202 | 5.9335 | 8.9149 | 38.8776 |
| 2024-12-31 | 用品类 | 124820 | 13.3684 | 15.1802 | 9.0885 | 20.2207 |
| 2024-12-31 | 奶粉 | 506733 | 54.2716 | 62.6713 | 34.4302 | 18.869 |
| 2024-12-31 | 供应商服务 | 65943 | 7.0626 | 0.3073 | 23.0195 | 96.9427 |
| 2024-06-30 | 母婴商品销售 | 395814 | 87.5619 | 98.0467 | 62.7135 | 21.2532 |
| 2024-06-30 | 供应商服务 | 31234 | 6.9098 | 0.348 | 22.4608 | 96.4582 |
| 2023-12-31 | 纺织类 | 44154 | 5.0447 | 3.583 | 8.5275 | 49.9723 |
| 2023-12-31 | 用品类 | 127787 | 14.6 | 16.8016 | 9.3543 | 18.941 |
| 2023-12-31 | 奶粉 | 463342 | 52.9378 | 62.1171 | 31.0666 | 17.3488 |
| 2023-12-31 | 供应商服务 | 60551 | 6.9181 | 0.1911 | 22.9464 | 98.0545 |
| 2022-12-31 | 纸尿裤 | 89456 | 10.4994 | 11.7684 | 7.5254 | 21.4357 |
| 2022-12-31 | 洗护用品 | 51290 | 6.0198 | 6.4009 | 5.1267 | 25.4699 |
| 2022-12-31 | 奶粉 | 455235 | 53.4303 | 62.7009 | 31.7031 | 17.7455 |
| 2022-12-31 | 其他母婴商品 | 92151 | 10.8157 | 10.144 | 12.39 | 34.2603 |
| 2022-12-31 | 供应商服务 | 60505 | 7.1014 | 0.1218 | 23.4596 | 98.7978 |
| 2022-06-30 | 纸尿裤 | 46755 | 10.6901 | 11.8984 | 7.7995 | 21.509 |
| 2022-06-30 | 奶粉 | 228172 | 52.1687 | 61.0589 | 30.9023 | 17.4628 |
| 2021-12-31 | 纸尿裤 | 99074 | 10.9488 | 12.4729 | 7.4914 | 20.9341 |
| 2021-12-31 | 洗护用品 | 61653 | 6.8134 | 6.8655 | 6.6954 | 30.0653 |
| 2021-12-31 | 奶粉 | 460989 | 50.9444 | 61.0214 | 28.085 | 16.8668 |
| 2021-12-31 | 其他母婴商品 | 105047 | 11.6089 | 10.5869 | 13.927 | 36.705 |
| 2021-12-31 | 供应商服务 | 67685 | 7.48 | 0.1787 | 24.0429 | 98.342 |
| 2021-06-30 | 母婴商品销售收入 | 386289 | 87.0444 | 98.1185 | 62.5114 | 22.3351 |
| 2021-06-30 | 供应商服务收入 | 31920 | 7.1929 | 0.1158 | 22.8712 | 98.8907 |
| 2020-12-31 | 母婴商品 | 738641 | 88.4026 | 98.2075 | 66.0866 | 22.8196 |
| 2020-12-31 | 其中:零食辅食 | 51795 | 6.199 | 6.6726 | 5.1212 | 25.218 |
| 2020-12-31 | 其中:纸尿裤 | 96911 | 11.5986 | 13.1559 | 8.0541 | 21.1969 |
| 2020-12-31 | 其中:洗护用品 | 67557 | 8.0854 | 8.2345 | 7.7463 | 29.2447 |
| 2020-12-31 | 其中:奶粉 | 427395 | 51.1518 | 59.9154 | 31.206 | 18.6224 |
| 2020-12-31 | 供应商服务 | 51879 | 6.209 | 0.1813 | 19.9282 | 97.9718 |
| 2020-06-30 | 母婴商品销售收入 | 348299 | 90.5618 | 98.5632 | 69.9158 | 21.5629 |
| 2020-06-30 | 供应商服务收入 | 19709 | 5.1247 | 0.0173 | 18.3035 | 99.7571 |
| 年份 | 产品分类 | 收入(万元) | 收入占比(%) | 成本占比(%) | 利润占比(%) | 毛利率(%) |
|---|---|---|---|---|---|---|
| 2025-12-31 | 母婴童业务 | 892951 | 86.9194 | 96.9861 | 62.9079 | 21.3795 |
| 2025-12-31 | 头皮及头发护理业务 | 37943 | 3.6934 | 1.6763 | 8.5048 | 68.0205 |
| 2025-12-31 | 增值服务 | 81320 | 7.9157 | 0.6431 | 25.2625 | 94.2753 |
| 2025-12-31 | 其他 | 15116 | 1.4714 | 0.6944 | 3.3248 | 66.7474 |
| 2025-12-31 | 其中:母婴童业务-母婴服务 | 25884 | 2.5196 | |||
| 2025-12-31 | 其中:母婴童业务-母婴商品 | 867067 | 84.3999 | 96.3452 | 55.9073 | 19.5675 |
| 2025-12-31 | 其中:头皮及头发护理业务-头皮及头发护理服务 | 13546 | 1.3186 | |||
| 2025-12-31 | 其中:头皮及头发护理业务-头皮及头发护理产品 | 24397 | 2.3748 | |||
| 2025-12-31 | 其中:增值服务-平台服务 | 13258 | 1.2905 | |||
| 2025-12-31 | 其中:增值服务-供应商服务 | 68062 | 6.6251 | 0.2051 | 21.9385 | 97.8188 |
| 2025-12-31 | 其中:其他-广告业务 | 5135 | 0.4999 | |||
| 2025-06-30 | 母婴商品 | 432654 | 88.101 | 97.986 | 62.2708 | 19.5626 |
| 2025-06-30 | 其他主营业务 | 21051 | 4.2866 | 1.3203 | 12.0379 | 77.7245 |
| 2025-06-30 | 其他(补充) | 3839 | 0.7819 | 0.5089 | 1.4953 | 52.927 |
| 2025-06-30 | 供应商服务 | 33543 | 6.8304 | 0.1848 | 24.196 | 98.0437 |
| 2024-12-31 | 母婴服务 | 27519 | 2.9474 | 0.6365 | 8.4061 | 84.8283 |
| 2024-12-31 | 母婴商品 | 815812 | 87.3742 | 97.9095 | 62.4882 | 21.2715 |
| 2024-12-31 | 广告业务 | 5737 | 0.6145 | 0.2409 | 1.497 | 72.4572 |
| 2024-12-31 | 平台服务 | 10698 | 1.1458 | 0.3796 | 2.9558 | 76.7271 |
| 2024-12-31 | 其他(补充) | 7987 | 0.8555 | 0.6997 | 1.2236 | 42.5409 |
| 2024-12-31 | 供应商服务 | 65943 | 7.0626 | 0.3073 | 23.0195 | 96.9427 |
| 2023-12-31 | 母婴服务 | 31088 | 3.5519 | 0.3792 | 11.1114 | 92.4794 |
| 2023-12-31 | 母婴商品 | 757579 | 86.5548 | 97.9528 | 59.3974 | 20.287 |
| 2023-12-31 | 广告业务 | 6759 | 0.7723 | 0.4373 | 1.5705 | 60.1155 |
| 2023-12-31 | 平台服务 | 11647 | 1.3307 | 0.5332 | 3.2308 | 71.7749 |
| 2023-12-31 | 其他(补充) | 7633 | 0.8721 | 0.5063 | 1.7436 | 59.106 |
| 2023-12-31 | 供应商服务 | 60551 | 6.9181 | 0.1911 | 22.9464 | 98.0545 |
| 2023-06-30 | 纸尿裤 | 47841 | 11.5018 | 12.6288 | 8.619 | 21.062 |
| 2023-06-30 | 奶粉 | 214140 | 51.4824 | 60.2349 | 29.0945 | 15.884 |
| 2023-06-30 | 其他主营业务 | 150470 | 36.1752 | 26.6243 | 60.6051 | 47.0877 |
| 2023-06-30 | 其他(补充) | 3496 | 0.8406 | 0.5119 | 1.6815 | 56.2214 |
| 2022-12-31 | 母婴服务 | 25075 | 2.9431 | 0.3388 | 9.0466 | 91.9308 |
| 2022-12-31 | 母婴商品 | 741627 | 87.0438 | 98.0349 | 61.284 | 21.0564 |
| 2022-12-31 | 广告业务 | 7404 | 0.8691 | 0.5962 | 1.5085 | 51.9113 |
| 2022-12-31 | 平台服务 | 10642 | 1.2491 | 0.4406 | 3.144 | 75.2755 |
| 2022-12-31 | 其他 | 6760 | 0.7935 | 0.4677 | 1.5573 | 58.6909 |
| 2022-12-31 | 供应商服务 | 60505 | 7.1014 | 0.1218 | 23.4596 | 98.7978 |
| 2022-06-30 | 母婴商品 | 384274 | 87.8595 | 98.0167 | 63.5627 | 21.3278 |
| 2022-06-30 | 其他主营业务 | 49477 | 11.3124 | 1.5494 | 34.6664 | 90.3415 |
| 2022-06-30 | 其他(补充) | 3621 | 0.8281 | 0.434 | 1.7709 | 63.0447 |
| 2021-12-31 | 母婴服务 | 25821 | 2.8536 | 0.2952 | 8.6572 | 92.8206 |
| 2021-12-31 | 母婴商品 | 783511 | 86.5866 | 97.8061 | 61.1356 | 21.6023 |
| 2021-12-31 | 广告业务 | 8566 | 0.9467 | 0.7956 | 1.2892 | 41.6669 |
| 2021-12-31 | 平台服务 | 10222 | 1.1297 | 0.4067 | 2.7697 | 75.0119 |
| 2021-12-31 | 其他(补充) | 9080 | 1.0035 | 0.5177 | 2.1054 | 64.1932 |
| 2021-12-31 | 供应商服务 | 67685 | 7.48 | 0.1787 | 24.0429 | 98.342 |
| 年份 | 产品分类 | 收入(万元) | 收入占比(%) | 成本占比(%) | 利润占比(%) | 毛利率(%) |
|---|---|---|---|---|---|---|
| 2025-12-31 | 中国大陆 | 1027332 | 100.0 | 100.0 | 100.0 | 29.5399 |
| 2025-06-30 | 中国大陆 | 491089 | 100.0 | 100.0 | 100.0 | 27.6773 |
| 2024-12-31 | 西南 | 128744 | 13.7887 | 14.6929 | 11.6528 | 25.1357 |
| 2024-12-31 | 西北 | 45123 | 4.8327 | |||
| 2024-12-31 | 线上平台 | 121417 | 13.004 | 11.7542 | 15.9561 | 36.495 |
| 2024-12-31 | 华南 | 40925 | 4.3832 | |||
| 2024-12-31 | 华北 | 109932 | 11.7739 | 10.6205 | 14.4982 | 36.625 |
| 2024-12-31 | 华中 | 93071 | 9.9681 | |||
| 2024-12-31 | 华东 | 381181 | 40.8248 | 41.8233 | 38.4663 | 28.0245 |
| 2024-12-31 | 东北 | 13302 | 1.4247 | |||
| 2024-06-30 | 中国大陆 | 452039 | 100.0 | 100.0 | 100.0 | 29.6741 |
| 2023-12-31 | 西南 | 123617 | 14.1235 | 14.6234 | 12.9324 | 27.0695 |
| 2023-12-31 | 西北 | 29162 | 3.3319 | |||
| 2023-12-31 | 线上平台 | 114539 | 13.0863 | 11.5218 | 16.8142 | 37.9839 |
| 2023-12-31 | 华南 | 43353 | 4.9533 | |||
| 2023-12-31 | 华北 | 59642 | 6.8143 | |||
| 2023-12-31 | 华中 | 88503 | 10.1117 | 10.2561 | 9.7675 | 28.5564 |
| 2023-12-31 | 华东 | 408975 | 46.7263 | 47.8455 | 44.0595 | 27.8754 |
| 2023-12-31 | 东北 | 7464 | 0.8528 | |||
| 2023-06-30 | 中国大陆 | 415948 | 100.0 | 100.0 | 100.0 | 28.1067 |
| 2022-12-31 | 西南 | 126485 | 14.8454 | 15.2375 | 13.9265 | 28.0559 |
| 2022-12-31 | 西北 | 20436 | 2.3987 | |||
| 2022-12-31 | 线上平台 | 93843 | 11.0142 | 9.321 | 14.9827 | 40.6828 |
| 2022-12-31 | 华南 | 47664 | 5.5944 | |||
| 2022-12-31 | 华北 | 31260 | 3.669 | |||
| 2022-12-31 | 华中 | 93441 | 10.9671 | 11.0153 | 10.854 | 29.5987 |
| 2022-12-31 | 华东 | 435093 | 51.0663 | 52.0341 | 48.798 | 28.5786 |
| 2022-12-31 | 东北 | 3791 | 0.445 | |||
| 2022-06-30 | 中国大陆 | 437373 | 100.0 | 100.0 | 100.0 | 29.4804 |
| 2021-12-31 | 西南 | 134346 | 14.8467 | 14.9204 | 14.6797 | 30.2511 |
| 2021-12-31 | 西北 | 20637 | 2.2806 | |||
| 2021-12-31 | 线上平台 | 84074 | 9.2912 | |||
| 2021-12-31 | 华南 | 48081 | 5.3135 | |||
| 2021-12-31 | 华北 | 34319 | 3.7927 | |||
| 2021-12-31 | 华中 | 101093 | 11.172 | 11.2103 | 11.085 | 30.3572 |
| 2021-12-31 | 华东 | 478584 | 52.8888 | 53.6278 | 51.2124 | 29.6256 |
| 2021-12-31 | 东北 | 3750 | 0.4145 | |||
| 2021-06-30 | 招商收入 | 4140 | 0.9329 | 0.479 | 1.9384 | 64.6222 |
| 2021-06-30 | 中国大陆 | 439643 | 99.0671 | 99.521 | 98.0616 | 30.785 |
| 2020-12-31 | 西南 | 127539 | 15.2642 | |||
| 2020-12-31 | 西北 | 18379 | 2.1997 | |||
| 2020-12-31 | 线上平台 | 75025 | 8.9793 | |||
| 2020-12-31 | 华南 | 37775 | 4.5211 | |||
| 2020-12-31 | 华北 | 32513 | 3.8913 | |||
| 2020-12-31 | 华中 | 92367 | 11.0548 | |||
| 2020-12-31 | 华东 | 440738 | 52.7487 | |||
| 2020-12-31 | 其他(补充) | 7518 | 0.8999 | |||
| 2020-12-31 | 东北 | 3684 | 0.441 |